A training workshop for Media Practitioners and Journalists has taken place in Awka.
The workshop tagged: Medialogue is aimed at helping Journalists create unique contents, get more out of dual presentations, among others.
Declaring the event open, the Managing Director and Chief Executive Officer, of the Anambra Broadcasting Service, Chief Uche Nworah, said the training will help Media Practitioners to be prepared to meet and satisfy the needs of their dynamic audience.
The team Leader, and a resource person, Mrs Ify Onyegbule, in her lecture emphasized that Media organizations in the time of trending social media must endeavor to identify and satisfy the needs of her audience.
She said the painful practice where presenters find it difficult to speak the indigenous languages of the host cities of their stations as disheartening and called for immediate changes.
A Media consultant with USAID, Mr Chris Maduka spoke on content creation in the Media practice.
Some of the participants, including Mr Abuchi Nwozor of the News and Current Affairs Department, Mr Ugochukwu Afoekelu of the ICT of the ABS, canvassed for continuous training of Media practitioners to enable them assert their roles properly and commended the Anambra Broadcasting Service for approving the workshop for its staff calling for its sustainance
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