Ndigbo have been urged to work towards protecting their rich cultural heritage from going into extinction.

The Commissioner for Diaspora Affairs, Culture and Tourism, Mrs Sally Mbanefo made the call during the Sixth Anambra Book and Creativity Festival in Awka.

Mrs Mbanefo noted that Igbo culture is one of the best in arts and craft in Nigeria and explained that the essence of the exhibition was to encourage young people to develop and promote their creative talents to expand employment opportunities for the teeming youths.

The Commissioner said that Igbo culture can be promoted through awareness and documentation, charging Ndigbo to always take pride in their culture.

The Acting Director of Anambra Book and Arts Creativity Festival, Mr Chuu Ikwuemesi said the festival which is a private initiative is the sixth in its series, aimed at showcasing Igbo artifacts and bringing young artists both at home and in the diaspora together to encourage them.
Mr Ikwuemesi, noted that the initiative is not profit driven but selfless efforts towards harnessing the heritage of Ndigbo and appealed to government to take more proactive measures to diversify the economy .

A lecturer in the Department of Fine and Applied Arts, Nnamdi Azikiwe University, Awka, Mr Chidiebere Onwuekwe said the essence of the festival was to bring creativity to the front burner and urged young people to be consistent in developing their talents from the cradle.

A Visual Thinker, Mr Tony Akudinobi in his remarks maintained that for one to be a great writer he must creatively merge content and context to reach certain goal to leave footprint in the annals of history.